Advanced Step By Step SEO
Here you are going to learn advanced
step by step SEO by which you can rank higher your site in Google. Now you may
have noticed this is an advanced step by step SEO tutorial, so if you don’t
even know what SEO stands for, this tutorial is not for you. But if you want to
learn about advanced SEO (search engine optimization) strategies that get
results, you are in the right place.
Now you are going to learn step by
step action plan for higher google rankings, including lots of real life case
studies.
Before we start I want to share I have launched my first website way back in
2006. Needless to say, SEO (search engine optimization) was a lot different
back then. Those days’ web developer used to spend hours looking for a domain
name that contained targeted keyword. Today cheating google with exact match
domains or effective backlinks simply doesn’t work.
So what does? The strategies of this
advance step by step SEO tutorial without further excitement, let’s get started
with step number one.
Boost your site’s loading speed for Advanced SEO.
First up, let’s boost your site’s loading speed. Faster site’s loading
speed as a ranking factor which Google has publicly confirmed. Site speed does
impact rankings, but not in the way you probably think.
Most people might think that Google rewards them for having a fast loading
website, but that’s not true. Google doesn’t reward fat loading websites instead it penalizes
slow loading websites. This makes sense if you think about it. Google’s number
one job is to give their users the best result for a given search. And
everyone, and I mean everyone hates slow loading websites. Google demote slower
loading site but if it hit a certain threshold of speed like other well performed
web pages on the internet then Google doesn’t see any reason to rank you
higher.
Now it’s time to actually improve
your site’s loading speed.
First, search “PageSpeed Insights”
in Google. Select https://developers.google.com/speed/pagespeed/insights/. Enter a page from your site here. Now as a pro tip, don’t
automatically put your home page into this field. Instead enter an internal
page from your site that gets a lot of traffic, like a blog post or article.
That way you will get info on a page that lots of your visitor actually see.
Next, hit Analyze, and google will show you where your page’s code could use a
tune up.
Google’s tool is helpful but it doesn’t measure a site’s actual loading speed.
This is a big problem. It simply analyzes your page’s code. To get data how
actually your site load, check out www.gtmetrix.com.
Solve technical SEO issues for advanced SEO.
Now it’s time to check on your
technical SEO. With serious technical SEO issues, you cannot get higher rank
even if you have the best site with the best content. Fortunately, identifying
and fixing these sort of issues can be super easy.
Firstly, log into google search
console account and pay close attention to Crawl Errors section. If any issues
there with DNS, server connectivity or robots.text then fix it as soon as
possible. No need to worry if all show a green check mark. Next click on the
Crawl Errors button. It will take you to URL error section of search console. A
few server errors and the 404s problem is not an issue. But if you see hundreds
of errors here then fix it as soon as possible.
Keyword research for advanced SEO.
Keyword research plays a very
important role when concerned SEO. Here are three quick techniques for finding
awesome keywords in this advanced step by step SEO tutorial.
First technique: First, use
Google suggestion. To use the features, enter a keyword into Google without
pressing enter. It will show you long tail keywords that you can target. it is
nothing but a suggestion which lots of people search for. Another useful link
is Ubersuggest.io is a tool to see hundreds of these suggest keywords in one
place.
Second technique: finding untapped keywords in google search console. Log
into google search console account and click on Search Analytics. Then scroll
down until you hit positions 11 through 15. These are keywords that you’re
already ranking for on the second page, and with some extra, on a page and off
page SEO help you can get them to the first page quickly.
Third technique: the last keyword research technique is to use SEMrush.
SEMrush is a favorite one, keyword research tool. With most keyword research
tools, you pop a keyword into the tool and get a list of suggestions. But
SEMrush is unique. Instead of entering a seed keyword into the tool, you enter
a competitor’s website, and SEMrush shows you ass the keywords that they
already rank for.
Content development for Advanced SEO.
You all know how important it is.
Without content what to optimize? To learn content
development you can click here. Back in those days, Google would
reward sites that published lots of unique quality content. That’s why lots of
blogs started with around 300 to 400 words. But the competitions are tough now.
That the simple approach of being unique doesn’t work anymore. Today Google’s
number one goal is to show their user the best result for a given keyword.
Which means they don’t care how many pieces of content doesn’t work, then what
does? Here are some tips.
Advanced Step By Step SEO for Content Development
- Publishing less often but Create crazy amazing content. Readers don’t want lots of creepy crabs. They want something useful. But most of the time useful things used to be boring. You need to create a content in which readers find some interest.
- Put your keywords that appear at the top of your pages that’s how you help Google understand what is your page all about. Google put more weightage on a keyword that appears in the first 100 words of your page. For example, I have used advanced step by step SEO keyword in between 100 words.
- Make your content insanely actionable.
- Create some practical content. Some research has shown that highly practical content goes 34% more viral than that content didn’t contain practical info.
- Make sure that your content is at least 1900 to 2000 words long. Yes, this might go against conventional wisdom. But when a question comes for brand building and viewers engagement, lots of studies proves that much large content gets more traffic than short content.
- Make infographics part of your content marketing.
- Try to use short URL instead of long URL. Short perform more than long URL.
- Add outbound links to your page.
Google wants to see that your
content is a comprehensive resource on that topic, that is only possible if you
link out to other helpful pieces of content. After building link you can
publish but in many ways, after you publish a piece of content, your job has
just begun. That’s because it’s time for the most important part of SEO,
content promotion and link building. There are a thousand ways to build links
to your website. Here is the step by step process need to follow when you build
link.
- Step one: find a page you want to get a link from.
- Step two: find the broken links on that page.
- Step three: let the site owner know about their broken link.
Let’s break it down. Your first step
is to find a page that you want to get a link from. This page should be from a
site in your niche that has quite a few outbound links. To find pages with lots
of external links, use search strings like keyword plus helpful resources, and
keyword inurl:links. This will bring up pages with lots of external links.
Next, it’s time to find broken links
on that page. You can find links that aren’t working by installing an add-on to
your browser like free Check My Links extension. Then when you find a page with
lots of external links, run Check My Links. It will reveal all the links on
that on that page that aren’t working. Finally, it’s time to let the site owner
know about their broken link, and offer your content as a replacement. Here’s
the exact script to send.
Hello, There (or Name)
I was searching for information on the topic when I came across your list of
resources. Great stuff. I couldn’t help but notice that there was a broken link
on the page. I just thought you’d like to know. Also, I have recently published
a guide on that topic. It might make a nice addition to your page.
Either way, keep up the awesome
work, and you’re set. Last up I have a bonus tip for you, which is to optimize
your site around user experience signals. In 2015 Google announced that they
now use a machine learning algorithm called RankBrain. Even though Google has
been quiet about the details of exactly what RankBrain does, Larry Kim from Wordstream
has discovered how RankBrain probably works. According to his data RankBrain
measures how users interact with your site in Google Search and rank you
partially based on these user experience signals.
For example, Larry noticed a clear
correlation between organic click through rate and rankings. Specifically, he
found that pages with a high CTR tended to outrank pages with a below average
click through rate. In other words, RankBrain probably measures CTR and uses
this data as a key ranking factor. Larry also discovered that pages with a
bounce rate below 76% tended to rank best. That’s because RankBrain also looks
at how often people bounce from your site. Obviously, the lower your bounce
rate the better.
Now it’s time to hear from you. Is
this advanced step by step SEO Tutorial beneficial for you or not? Which of the
strategies from this tutorial are you gonna use first? Are you going to improve
your site speed? Or try broken link building? Let me know by leaving a comment
below right now.
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